Continuing the conversation with our guest today on SBD, Troy Ericson, hosted by Mike Westerdal. 

Find out in Part 2 how much value Troy puts on focus and its impact on business success. Troy and Mike also discuss why thinking big and surrounding yourself with BIG thinkers is the key to growth in any industry. 

Troy Ericson Is a Direct Response Copywriter & Email Deliverability Expert whose persuasion has generated over $50MM since 2019.  

“Focus is like the only way you’re going to grow… You have to be good at being honest with yourself and catching yourself when you get off track.” - Troy Ericson 

Time Stamps  

00:00 – Welcome to the ‘Strong by Design’ podcast 

00:58 – Focus: Why is it the key to business success 

12:34 – The power of taking a day off from work 

19:35 – Discover how to network the right way 

23:15 – Troy on what would he do if he’s not an email marketer 

24:16 – The importance of surrounding yourself with successful and like-minded people 

27:30 – The art of being vulnerable 

34:19 – The power of positive perspective 

36:29 – Where you can go to connect with Troy Ericson 

Resources: